OUR PREMIUM QUALITY REFRESHMENT STORY
We started from the bottom, now we're here.
Our beer is proudly African, having launched in South Africa in 1994, we've grown over the years to be enjoyed in 10 other African countries including Tanzania, Zambia, Lesotho, Mozambique, Eswatini, Botswana, Uganda, Namibia, Zimbabwe and Nigeria. We're proud to be the biggest premium beer on the African continent.
OUR PREMIUM QUALITY REFRESHMENT STORY
We started from the bottom, now we're here.
Our beer is proudly African, having launched in South Africa in 1994, we've grown over the years to be enjoyed in 10 other African countries including Tanzania, Zambia, Lesotho, Mozambique, Eswatini, Botswana, Uganda, Namibia, Zimbabwe and Nigeria. We're proud to be the biggest premium beer on the African continent.
INNOVATION
We know the importance of being at the top of our game, and we embrace innovation in everything we do, so you can be at the top of yours.
To make sure every moment is enjoyable, we focus a lot on our product innovation. Like our unique 2-stage thermo-chromatic indicator on the Castle Lite label, which turns blue when your beer is perfectly Extra Cold for ultimate enjoyment. Or our ice-proof labels, uniquely designed to stick to the bottle after being submerged in ice water. From easy flow cans to 12-packs, we find ways to take ordinary to next level.
Year after year, Castle Lite brings you these powerful, never-before-seen innovations, and we unlock maximum enjoyment in every moment, and we keep you wondering what we'll come up with next.
INNOVATION
We know the importance of being at the top of our game, and we embrace innovation in everything we do, so you can be at the top of yours.
To make sure every moment is enjoyable, we focus a lot on our product innovation. Like our unique 2-stage thermo-chromatic indicator on the Castle Lite label, which turns blue when your beer is perfectly Extra Cold for ultimate enjoyment. Or our ice-proof labels, uniquely designed to stick to the bottle after being submerged in ice water. From easy flow cans to 12-packs, we find ways to take ordinary to next level.
Year after year, Castle Lite brings you these powerful, never-before-seen innovations, and we unlock maximum enjoyment in every moment, and we keep you wondering what we'll come up with next.
UNLOCKS
Along with never-before-seen innovations, Castle Lite is known for unlocking world-first experiences, and at the top of that is Castle Lite Unlocks. We're passionate about music, especially hip hop, which is why we've made it our business to help build and shape the hip hop culture in South Africa. Over the past 10 years we've done just that by bringing you a hip hop experience that keeps growing alongside what is now the biggest music genre in the world. Castle Lite Unlocks has evolved into an event that immerses itself in the culture completely through music, fashion, dance, lifestyle and collaborations with both local and international acts.
Since 2011 we've unlocked international mega superstars like Drake, Kanye West, Nas, Whiz Khalifa, Timbaland, J Cole, Travis Scott, Bryson Tiller, Chance the Rapper, Meek Mill and Post Malone. To see more about our past Castle Lite Unlocks events click here.
We're constantly and proudly collaborating with South African artists, ensuring we use our platform to promote great talent and forge connections.
UNLOCKS
Along with never-before-seen innovations, Castle Lite is known for unlocking world-first experiences, and at the top of that is Castle Lite Unlocks. We're passionate about music, especially hip hop, which is why we've made it our business to help build and shape the hip hop culture in South Africa. Over the past 10 years we've done just that by bringing you a hip hop experience that keeps growing alongside what is now the biggest music genre in the world. Castle Lite Unlocks has evolved into an event that immerses itself in the culture completely through music, fashion, dance, lifestyle and collaborations with both local and international acts.
Since 2011 we've unlocked international mega superstars like Drake, Kanye West, Nas, Whiz Khalifa, Timbaland, J Cole, Travis Scott, Bryson Tiller, Chance the Rapper, Meek Mill and Post Malone. To see more about our past Castle Lite Unlocks events click here.
We're constantly and proudly collaborating with South African artists, ensuring we use our platform to promote great talent and forge connections.